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About Us

The Social Shepherd is a digital advertising agency that focuses on lead generation campaigns for small and mid-size businesses.

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The start of The Social Shepherd

The Social Shepherd was founded by an ex-Googler with years of hands-on experience managing high-performance Google Ads accounts. Having supported hundreds of businesses—from local startups to national brands—our founder turned proven strategies into real results.

What sets us apart?

A deep understanding of the Google ecosystem, creative campaign thinking, and an obsession with ROI. We don’t just run ads—we build smart, scalable growth engines tailored to your business.

Prioritizing Performance

Our fees are not linked to advertising budgets, which means we can remain aligned with our customers’ interests and advise them professionally and objectively.

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Transparency

We measure and report on what matters to our customers. We separate our fees from the advertising budget, so our customers can easily understand their investment.

Flexibility and Freedom

We do not ask for long-term commitments or contracts, as we believe our customers should have the right to make a change at any time.

Empathy Powered by Automation

We combine technology and automation with the power of empathy and human interaction.

Focus & Expertise

We offer a focused scope of services, and we do it well.

Google & Meta Ads Account

Have a Google & Meta Ads account? Get a free evaluation.

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