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Flavor of India

30+ Year Old Family-Owned Indian Restaurant in Los Angeles

Services Used:

Call Intelligence
Google Ads Management
Google Local Services
Google Shopping

The Challenge

  • The restaurant used manual CPC bidding, limiting performance and scalability.
  • Campaigns lacked conversion-focused optimization, missing leads like directions, calls, and menu
    views.
  • Moderate budget (~$150/day, scaling to $600/day) with seasonal traffic peaks.

Our Approach

Campaign Audit:

  • High impression share loss due to budget and rank limitations.
  • Manual bidding restricted campaign efficiency.

Local Services Ads

Get verified and generate more leads

Web Services

Modern sites for lead generation

Call Intelligence

Score and summarize all calls

Clicks

40.1K

!

Cost/Conversion

$1.83

"

Conversions

11.4K

! 5.6K

Total Cost

$20.8K

"

Results

  • Pay for phone leads, not for clicks
  • Be seen right at the top of Google
  • Connect with potential customers when they need you
  • Simple set up and communication through an easy-to-use app

Lost Opportunities Identified

The Social Shepherd has helped thousands of local businesses, big and small, grow by increasing their online presence and driving more leads.

28%

Impression Share Lost (Budget)

63%

Impression Share Lost (Rank)

45.5K

Estimated Lost Conversions

$44K

Potential Gain with Optimized Strategy

Google & Meta Ads Account

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